21 Steps to Easier Globalization through Better Writing

Going global? Many of the problems encountered during the localization process can be traced back to the earliest stages of developing product documentation. The good news is most of these problems can be avoided by following a few basic rules.

John Smart has spent over two decades helping companies market to 218 countries. In this presentation, he will describe the 21 most common problems encountered in writing for a global audience, identifying each type of error, describing the problem and showing how to make corrections. The presentation uses real-life examples to highlight potential cultural problems, including inappropriate number and color references, and the confusing use of dates and numbers. Attendees will be able to put the conference material to immediate use in improving their technical literature.

21 Steps to Easier Globalization through Better Writing is previously recorded and is available to download at www.fxconferences.com

Avoiding the Top 20 Global Documentation Errors

The biggest single hurdle to a smooth globalization effort is written documentation. However, with careful planning, companies can remove communications obstacles before they arise. The technique described in this presentation is called "PokaYoke," a Japanese term for any device or software that can prevent process errors. Learn how you can build quality into your documentation and translation. The presentation covers the top 20 errors that a linguistic "PokaYoke" can find, monitor and correct.

John Smart has spent over two decades helping companies write technical documentation for readers in 218 countries. This presentation uses real-life examples to highlight terms, words and phrases guaranteed to fail any quality control. Attendees will be encouraged to adopt a "PokaYoke" approach to their localization and technical documentation.

Avoiding the Top 20 Global Documentation Errors was presented by John Smart, President, of SMART Communications, and is previously recorded. For more details or to download this event, please visit our site at www.fxconferences.com

How to Write for a Global Audience

In today's world, technical documentation must be designed for multiple audiences - both the users who read the text in translation, and those for whom English is a second language. By using Controlled English and authoring with an eye to translation, companies can make the entire process of product globalization faster, cheaper and less prone to errors.

This audio conference provides some basic guidelines on how to write for a global audience, enabling attendees to reduce the cost and improve the quality of translations, improve training and customer support, and protect their companies from litigation under the "failure to warn" principle.

How to Write for a Global Audience was presented by John Smart, President, with SMART Communications. For more details, or to purchase a download of this event, please visit our site at www.fxconferences.com

21 Steps to Easier Globalization through Better Writing

Going global? Many of the problems encountered during the globalization process can be traced back to the earliest stages of developing product documentation. The good news is most of these problems can be avoided by following a few basic rules.

John Smart has spent over two decades helping companies market to 218 countries. In this presentation, he will describe the 21 most common problems encountered in writing for a global audience, identifying each type of error, describing the problem and showing how to make corrections. The presentation will use real-life examples to highlight potential cultural problems, including inappropriate number and color references, and the confusing use of dates and numbers. Attendees will be able to put the conference material to immediate use in improving their technical literature.

21 Steps to Easier Globalization through Better Writing is previously recorded, and available for download at www.fxconferences.com

Writing for Translation: The 1% Solution

Why should you learn how to use Controlled English? Increasingly, documentation must be designed for two distinct but related types of audiences—-those reading the text in translation, and those for whom English is a second language.

While many businesses still have their documentation translated, English is quickly becoming the standard of our global village. But English is a complex language to read, write, and understand. Using Controlled English makes documents easier for non-native English speakers to understand, and the more consistent, less ambiguous language also makes for less expensive translations. It is critical that technical documentation and training manuals clearly convey meaning in fields with complex products and liability issues.

This audio conference explains how 1% of the English language is sufficient to communicate with customers in 181 countries. It will also cover the steps to implement Controlled English and its pitfalls and benefits for the translation of technical documentation.

Writing for Translation: The 1% Solution was presented by John Smart, SMART Communications, on 2005-06-21 and is now available for download. For more details or to purchase a recording, please visit our site www.fxconferences.com

How to Write for a Global Audience

In today's world, technical documentation must be designed for multiple audiences - both the users who read the text in translation, and those for whom English is a second language. By using Controlled English and authoring with an eye to translation, companies can make the entire process of product globalization faster, cheaper and less prone to errors.

This audio conference provides some basic guidelines on how to write for a global audience, enabling attendees to reduce the cost and improve the quality of translations, improve training and customer support, and protect their companies from litigation under the "failure to warn" principle.

How to Write for a Global Audience was presented by John Smart, President, SMART Communications on 2006-05-18 and is now available for download at www.fxconferences.com

21 Steps to Easier Globalization through Better Writing

Going global? Many of the problems encountered during the globalization process can be traced back to the earliest stages of developing product documentation. The good news is most of these problems can be avoided by following a few basic rules.

John Smart has spent over two decades helping companies market to 218 countries. In this presentation, he will describe the 21 most common problems encountered in writing for a global audience, identifying each type of error, describing the problem and showing how to make corrections. The presentation uses real-life examples to highlight potential cultural problems, including inappropriate number and color references, and the confusing use of dates and numbers. Listeners will be able to put the conference material to immediate use in improving their technical literature.

21 Steps to Easier Globalization through Better Writing was recorded on 2005-09-27 and is now available for download at www.fxconferences.com